The Black Friday sales season is here! The best deals are not always on Amazon. The prices shown below are the best available now, though you may need to buy quickly as some deals will sell out.
Whether you choose to kick off at-home workouts through Lockdown #2, a Fitbit can help you keep track of your fitness goals while keeping you motivated. Now that Fitbit has launched a Versa 3, Inspire 2 and a brand new Sense, we expect even more discounts on previous models.
Fitbit has its own Black Friday Sale, with discounts including £40 off the Versa 2 at £129.99, £30 off the Charge 4 at £99.99, and £30 off the older Inspire HR at £59.99. But there are many more Fitbit deals and limited-time discounts at other retailers which we’re looking at below – including discounts on the latest models!
We’re rounding up the best Fitbit Black Friday deals right here, including current and past models to help you get the cheapest price.
Best UK Fitbit deals – handpicked by us
Here are some Fitbit deals highlights, with unbelievable deal on the previous entry-level activity tracker and more on the recent fitness smartwatches. We’ve separately compared the best Fitbits so you can see which one is best for you.
You can also see a live update of all the best Fitbit deals for specific models below.
Best Fitbit Sense deals
Read our full review of the brand new Fitbit Sense.
Retailer
Price
Delivery
Price comparison from over 24,000 stores worldwide View more prices
Best Fitbit Charge deals
Fitbit Charge 4
Read our Fitbit Charge 4 review.
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Price comparison from over 24,000 stores worldwide View more prices
Fitbit Charge 3
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Price comparison from over 24,000 stores worldwide View more prices
Best Fitbit Versa & Versa Lite deals
Fitbit Versa 3
Read our Fitbit Versa 3 review.
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Delivery
Price comparison from over 24,000 stores worldwide View more prices
Fitbit Versa 2
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Price comparison from over 24,000 stores worldwide View more prices
Best Fitbit Inspire & Inspire HR deals
Inspire 2
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Price comparison from over 24,000 stores worldwide View more prices
Inspire
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Price comparison from over 24,000 stores worldwide View more prices
Inspire HR
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Price comparison from over 24,000 stores worldwide View more prices
Best Fitbit Ace 2 deals
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Price comparison from over 24,000 stores worldwide View more prices
All Fitbit features and price comparison
There are six activity trackers in Fitbit’s current range: Sense, Versa 2, Inspire 3, Inspire HR, Inspire, Charge 4, and Ace 2 (for children).
The Versa, Versa Lite, and Ionic Fitbit smartwatches have now been discontinued directly from Fitbit, which means you may find them on offer from other retailers.
The features vary significantly across the devices, as do their prices.
Ace 2
Inspire
Inspire HR
Charge 4
Charge 3 (D)
Versa Lite (D)
Ionic (D)
Versa 2
Versa 3 (NEW)
Sense (NEW)
RRP
£69.99
£69.99
£89.99
£129.99
£129.99
£149.99
£249.99
£199.99
£199.99
£299.99
Steps, Calories & Distance
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Floors Climbed
–
–
–
Y
Y
–
Y
Y
Y
Y
Clock/Time
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Sleep Tracking & Silent Alarm
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Sleep Stages (Light, Deep, REM)
–
–
Y
Y
Y
Y
Y
Y
Y
Y
SmartTrack
–
Y
Y
Y
Y
Y
Y
Y
Y
Y
Reminders To Move
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Swim Tracking
–
–
Y
Y
Y
–
Y
Y
Y
Y
Multi-Sport Tracking
–
Y
Y
Y
Y
Y
Y
Y
Y
Y
PurePulse Heart Rate
–
–
Y
Y
Y
Y
Y
Y
Y
Y
Cardio Fitness Level
–
–
Y
Y
Y
Y
Y
Y
Y
Y
Onscreen Workouts
–
–
–
–
–
–
Y
Y
Y
Built-in GPS
–
–
–
Y
–
–
Y
–
Y
Y
Connected GPS
–
–
Y
–
Y
Y
–
Y
–
–
Call & Text Notifications
Calls
Y
Y
Y
Y
Y
Y
Y
Calls
Y
Calendar Alerts
–
–
Y
Y
Y
Y
Y
Y
Y
Y
Popular Apps
–
–
–
Y
–
Y
Y
Y
Y
Y
Stores Music
–
–
–
–
–
–
Y
Y
Y
Y
Makes Payments
–
–
–
Y
–
–
Y
Y
Y
Y
Music Control
–
–
–
Y
–
–
Y
Y
Y
Y
Guided Breathing Sessions
–
–
Y
Y
Y
Y
Y
Y
Y
Y
Fitbit Accessories
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Water Resistant
Y
Y
Y
Y
Y
Y
Y
Y
Y
Y
Where to find Fitbit deals
You can find Fitbit deals around the web from various different retailers from time-to-time. It’s worth checking them all if you’re on the hunt for a great deal because you never know when a new discount might appear.
We’d recommend you check these retailers first:
Don’t forget: Black Friday is this week, and deals have already begun at the likes of Amazon.
You might like to sign up to a Prime membership. If you don’t have a subscription, get a 30-day free trial. This allows access to Lightning Deals 30 minutes early, as well as free next-day delivery. We often see Fitbits offers as part of Amazon’s daily deals, so it’s worth watching.
Fitbit Versa 3, Inspire 2 and Sense – Discontinued Fitbits offer great value
Consider just-discontinued models, too, for bargains. For example, Fitbit is no longer selling the original Versa (which had a RRP of £199.99) or Lite edition (£149), so look out for discounts on that model elsewhere. Amazon currently has the popular Versa 2 on sale for £129, which is a £71 discount.
Fitbit also launched the Versa 3 on 25 September along with a new Fitbit Sense smartwatch that replaces the Ionic – so expect major discounts on the older model. Amazon has £101.99 off the Ionic.
Also joining the line-up is the Inspire 2, to replace the entry-level Inspire and Inspire HR. Right now, the Inspire has £31 off from Amazon. Read about Fitbit’s new devices and features here.
We’ve got a complete guide to choosing the best Fitbit here. Fitbit also has a comparison tool which can help you decide which device is best for you.
Best Fitbit deals of Black Friday 2020
When is Cyber Monday 2020 – should you wait for a better deal?
Black Friday is on Friday 27 November, immediately followed by Cyber Monday on 30 November. Black Friday remains the biggest sales event of the year; with so much uncertainty around finance and retail, and no guarantees regarding what discounts will pop up, we advise you not to wait: if you see a deal you like, on a product you need, and you can afford the outlay, buy it today.
If you missed Black Friday deals, however, Cyber Monday is a good opportunity to catch up – but avoid waiting for Monday if you can!
See our top Black Friday 2020 tips and tricks for bagging the best deals.
Fitbit Premium free trial
As a response to the global effect of Covid-19 on the closure of public paces like gyms, Fitbit has extended its 7-day free trial of Fitbit Premium to an impressive 90 days for new customers – which is great incentive to stay fit while stuck indoors.
Fitbit Premium offers additional personalised health insights to Fitbit owners, like advanced sleep tools, and access to over 150 videos and audio workouts. The service otherwise costs £7.99/US$9.99 per month or £79.99/US$79.99 per year.
The easiest way to get the offer is through the app (trust us, we tried finding the offer on desktop and got nowhere) which is free on Android or iOS. After creating and logging into your account, select the ‘Premium’ icon at the bottom of the dashboard. You’ll see options to sign up for either a monthly or annual subscription, which will activate the option to start your trial. Don’t worry, you can cancel 24 hours before the trial ends, otherwise it auto-renews,
Read more about the Premium service over at Fitbit now.
Fitbit #1 health tracker
Fitness trackers are super popular, whether for yourself or as a gift. It’s the number one choice for many looking to get healthier, through exercise, sport, and better quality sleep in preparation for 2020. Most Fitbit users keep their healthy promises longer thanks to the great mobile app and challenges with friends, colleagues, and family.
Fitbits have ruled the fitness tracker market for years, and the current tracker line-up is better than ever thanks to the introduction of the company’s first fully-fledged smartwatches, the Versa family and Ionic.
